Assistant Professor
A. B. Freeman School of Business
Tulane University
I am an Assistant Professor of Marketing at the A. B. Freeman School of Business, where I teach social media marketing and conduct research on consumer behavior and decision making. I have broad research program, grounded in my interest of understanding how human biases inherent to our decision making processes affect the choices we make. I’ve worked on diverse topics such as online interactions, contextual effects on choice and judgment, and consumer perceptions of value.


EMAIL :    dmochon@tulane.edu
Twitter :  @dmochon